Why Most Lectures Fade—and Some Change Practice

What is this: A short, evidence-based essay on why even great conference lectures are forgotten within weeks — and the two cheap fixes that make a talk stick: a one-page job aid and your recorded talk used for spaced reinforcement.

Why you should read it: Standout speakers aren't the ones with the best slides — they're the ones whose content the audience still uses on Monday. If you've ever put a QR code on your last slide, this shows you what belongs behind it.

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